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Friends and business associates frequently ask why, how, and when did I become interested in bedding as an online business opportunity?  The answer to “Why?” I became involved in luxury comforters, duvets, sheets sets, organic bedding products, pillows and blankets, because I decided needed a business I could fly solo.

The answer to “How?” is simple.   Having decided to enter the online retail ecommerce luxury comforter bedding market, an organization walked me through the complex process of creating a business website.  There’s more to it than you would imagine.

Finally, the “When?”   Well, that probably goes way back.  I love my bed.  I love going to bed and I love not getting up in the morning.  A number of factors are particularly significant in this preoccupation—I find myself thinking about going to bed around 6:00 PM.  Not because I’m really tired either.

Our business includes beautiful, faux silk comforters from talented designers and manufacturers.  A colorful comforter on a bed makes a bedroom sparkle.  As the largest piece of furniture in a home, the bed should be a centerpiece, an inviting statement.  Making the bed in the morning is like making a promise of comfort to come.   At night, taking off the comforter is like opening a gift.

Diving into the bed and pulling up the organic Eco-Wool duvet and a fistful of the cool sateen or bamboo  sheets under my chin, and stretching out my limbs under the welcoming weight of the comforter and sheets—well, that’s like coming home for Thanksgiving from college.  You are indeed at home, safe and sound! The coolness of the pillow against my face is a caress like none other—well sort of.

To start the day I set the radio alarm an hour before I really have to get up.  That period of half sleep, of stretching, of yawning, of getting the duvet straight, and  trying out all of the sleep positions in order to sip up the remainder of the night’s rest,  rates as the best time—along with getting into the bed six plus hours (hopefully) earlier.  The soft, grey morning light, sneaking around the window shades softens the entry into waking up. The day’s tasks will never be so clearly in my mind for organization as they are in this dawning moment.  How neat is it to drift off and return seconds or minutes or a half hour later? 

Weekends!   Boy, if there is no commitment like soccer or dog walking or a major chore to attend to, there is nothing like lying in bed and listening to the day’s sounds create a familiar chorus outside the house.  A distant leaf blower.  The playful shrieks of the kids next door.  A truck rolling by.  Car doors closing as other people met their obligations.  Not me, I think about wiggling more deeply into the warmth!

 This is the sleep experience:  a bed filled with comforters, pillows, and sheets selected to enhance and encourage this most beneficial investment of time.  My job is to put people to sleep.  We have a phrase we like to use in all of our communications . . . Sleep well! 

 Sleep well, my friends.